07. Apr, 2010 •
Categories: Commercial & Nonprofit Partnerships, Employee Involvement, Interviews, Podcast •
by admin
What does a nonprofit board of directors have to do with your company’s social mission? If you think Not much, then your company is missing out on an effective tactic to boost your social mission. Your company can matter more. Encouraging your employees (management or executive level) to join nonprofits boards facilitates leadership development, supports [...]
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05. Apr, 2010 •
Categories: Businesses, Interviews, Podcast, SRI •
by admin
I created Cause Capitalism to answer the question of how you can have a stronger business and help change the world. The problem with such a nifty concept is that it’s still new, which means that all the ‘market mechanisms’ aren’t in place to help your early social enterprise scale to serve more people. As [...]
3 Comments
15. Mar, 2010 •
Categories: Businesses, Corporate Social Responsibility, Interviews, Podcast •
by admin
I started Cause Capitalism to convince you that having a social mission will help grow your business and to show you how. I want you (and me) to be able to create a sector-changing business like Jeffrey Hollender did with Seventh Generation. Long before it was fashionable, Jeffrey took toilet paper and dish detergent and [...]
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12. Mar, 2010 •
Categories: Business Models, Employee Involvement, Interviews, Podcast •
by admin
“Why build a business with a social mission?” For Renee Spears, the reason was because she wanted a great place to go to work everyday. She didn’t conduct extensive market research and she didn’t wait until she had an MBA. She just built what she liked. It worked and now she’s helping other companies do [...]
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09. Mar, 2010 •
Categories: Consumer Behavior, Interviews, Podcast, Trends •
by admin
If your company doesn’t have the money (or inclination) for traditional marketing you can join the ranks of companies like Seventh Generation, Tesla Motors and Stonyfield Farm in the Gort Cloud. ‘The Gort Cloud’ is Richard Seireeni’s term for the invisible force powering today’s most visible green brands, as well as the title of his book, [...]
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03. Mar, 2010 •
Categories: Events, Interviews, Podcast •
by admin
The reasonable man adapts himself to the world; the unreasonable persists in adapting the world to himself. Therefore, all progress depends on the unreasonable man. –George Bernard Shaw . After talking with social entrepreneurs about the challenges they faced in building their businesses, I invited Teju Ravilochan to Cause Capitalism to share his vision for [...]
2 Comments
02. Mar, 2010 •
Categories: Businesses, Interviews, Podcast •
by admin
The last part of this post’s title should be Provide Women with Access to Capital. This is the success story of a social enterprise created from a market opportunity, which proved its mettle by serving artisans in developing countries and attracting American companies like Disney, Hallmark, Whole Foods, and ultimately eBay. Last week World of [...]
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01. Mar, 2010 •
Categories: Businesses, Interviews, Podcast •
by admin
Sometimes, as social entrepreneurs, we’re reluctant to show our passion for the social side or our business. We get caught up in trying to appear soundly strategic or business-minded or we over think our messaging, “Will this look like cause-washing? Can customers get behind this? How will we measure and track our results?” There’s merit to the [...]
2 Comments
24. Feb, 2010 •
Categories: Businesses, Interviews, Podcast •
by admin
On his last day of work with Scholastic Entertainment Deron Triff goes to lunch with some colleagues. In the restaurant is a man showing pictures on his Mac of his work with Mercy Ships to provide healthcare to the chronically poor. The man is Scott Harrison who goes on to start charity: water and serves [...]
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