15 SXSW Panel Picks for Social Impact

This year attracted a record number of proposals (3,283) for sessions at SxSW Interactive. Listed below are some of the topics I hope to see brought to life, hashed out, revered and questioned at the festival next March. As they primarily (although not all, black market innovations and digital nomadism made the list) relate to […]

The Mark of a Radical Industrialist: Celebrating Ray Anderson

Ray Anderson, the CEO of InterfaceFLOR, died this week. He called himself a radical industrialist, and stood as an icon for many on account of his brazen–and successful–efforts to transform InterfaceFLOR, an industrial carpet manufacturer, into a responsible business. Perhaps most importantly, he demonstrated that intolerance for environmental exploitation can be highly profitable. In illuminating the […]

Why Your Company Should Have A Social Mission

Why integrate a social mission into your business? You’re an entrepreneur with an idea and maybe a business plan, a small-business owner or the head of mid-sized company.  To expect you to add social purpose to your business just because it’s a good thing to do, is foolish.  You have a bottom-line and other obligations […]

For Gap Adventures, Sustainability Is The Source of Profit

How did a travel company grow its revenue by 42 percent during the recent economic stall? It attracted more customers (around $150 million worth) because it aligned its business model with sustainability. “Sustainability is at the forefront of our business model because of customer demand,” says Gap Adventures CEO, Bruce Poon Tip. A demand that Bruce […]

Panera’s Nonprofit Model is Working. Here’s Why

Panera Bread’s pay-what-you-want model is working. One year ago this week the Panera Bread Foundation openend its first Panera Cares Cafe, a store that looks in almost all regards like the company’s 1,453 others. The prime distinction is that this St. Louis adjacent cafe lists suggested donation amounts instead of mandatory prices and accepts whatever […]

The Most Generous Thing A Company Can Do

Walmart’s $4 prescription drug plan, which makes nearly all prescription drugs available for $4, has generated more than $2 billion in savings for its customers, with a specific benefit to Medicare recipients and the uninsured. But it wasn’t launched as a social responsibility initiative. It was launched as business strategy. And it’s proven extremely successful, […]

Evolving the Supply Chain: From Slave Labor to Personal Transformation

. “What would you say to companies that see improving even one piece of their supply chains as too expensive?” I asked. Joe Sibilia had just shared one method to help companies become more sustainable: take one ingredient in the supply chain and use it to create a social benefit. This is what he had done […]

Are Sustainable Businesses Roadblocks To Change?

Slovenian philosopher and theorist Slavoj Žižek swings a sledge hammer at the knees of ‘cultural capitalism’ in this 10-minute video. And I admit, my knees buckled for some moments as I listened to his critique of Starbucks for its fair trade coffee, of philanthropist George Soros and of ‘charity businesses’ like TOMS Shoes. Žižek argues that […]

Conscious Capitalism: A Mechanism for Prosperity

Companies that practice conscious capitalism benefit from putting their employees first. The Container Store, REI and Joie de Vivre have shown this to be true, even as the lagging economy has pushed other companies to downsize. At The Container Store, employees are prioritized over customers and shareholders. It’s a core company principle that influences all business decisions. Full-time employees earn an average […]

Have a Sustainable Start-up? Ready to Accelerate? Take Note.

Exposure. Credibility. Funding. New ventures need some combination of these to move from burning passionate idea to market success. Sustainable Brands Innovation Open, a business plan competition for sustainable enterprise, will offer up all three to one winning start-up. I don’t often plug competitions, but Sustainable Life Media, Sustainable Brands Innovation Open’s parent organization, has […]