Comments on: 10 Take-aways from Sustainable Brands http://causecapitalism.com/top-10-sustainable-brands/ *Good* for profit Tue, 09 Mar 2010 03:42:02 -0200 http://wordpress.org/?v=2.9.2 hourly 1 By: admin http://causecapitalism.com/top-10-sustainable-brands/#comment-59 admin Mon, 29 Jun 2009 18:47:17 +0000 http://www.cause.dreamhosters.com/?p=87#comment-59 Lily, you say it well: Brands are now a powerful asset for change. We're approaching the tipping point when companies will barely exist or launch without some type of social or environmental responsibility mission. We're not there yet, but the wind is certainly at our backs. Lily, you say it well: Brands are now a powerful asset for change. We’re approaching the tipping point when companies will barely exist or launch without some type of social or environmental responsibility mission. We’re not there yet, but the wind is certainly at our backs.

]]> By: admin http://causecapitalism.com/top-10-sustainable-brands/#comment-58 admin Mon, 29 Jun 2009 18:45:35 +0000 http://www.cause.dreamhosters.com/?p=87#comment-58 Rex, I was (happily) surprised by that statistic. I knew that many customers like to act altruistically through their purchases, but I figured it was around two-thirds at most. Glad you enjoyed the interviews with Mike and Jay. Let me know if there's someone particular you'd like to hear from. Rex, I was (happily) surprised by that statistic. I knew that many customers like to act altruistically through their purchases, but I figured it was around two-thirds at most.

Glad you enjoyed the interviews with Mike and Jay. Let me know if there’s someone particular you’d like to hear from.

]]> By: Lily Khouri http://causecapitalism.com/top-10-sustainable-brands/#comment-40 Lily Khouri Sat, 27 Jun 2009 21:11:11 +0000 http://www.cause.dreamhosters.com/?p=87#comment-40 Surprising that people trust brands more than the government. I know that some brands command high levels of consumer trust, but I also know many Americans who are brand skeptics and sensitive of being manipulated with marketing. You make a great point that if this is the case, brands are a top asset for change. Surprising that people trust brands more than the government. I know that some brands command high levels of consumer trust, but I also know many Americans who are brand skeptics and sensitive of being manipulated with marketing. You make a great point that if this is the case, brands are a top asset for change.

]]> By: Rex Worth http://causecapitalism.com/top-10-sustainable-brands/#comment-37 Rex Worth Sat, 27 Jun 2009 20:57:57 +0000 http://www.cause.dreamhosters.com/?p=87#comment-37 Wow, you have some really interesting data here. It's terrific that almost 90% of people think businesses have a responsibility to social and environmental change. I wasn't able to attend the conference, but it sounds very valuable. Great site. I took a look at the other posts and really enjoyed your recent interviews with Give Something Back and B Corporation. Wow, you have some really interesting data here. It’s terrific that almost 90% of people think businesses have a responsibility to social and environmental change. I wasn’t able to attend the conference, but it sounds very valuable. Great site. I took a look at the other posts and really enjoyed your recent interviews with Give Something Back and B Corporation.

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