Why integrate a social mission into your business? You’re an entrepreneur with an idea and maybe a business plan, a small-business owner or the head of mid-sized company. To expect you to add social purpose to your business just because it’s a good thing to do, is foolish. You have a bottom-line and other obligations […]
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How I Would Fix Neenah Paper’s Eco-Publicity Ploy
The offer: As part of a publicity push for its carbon-neutral ENVIRONMENT Papers line, Neenah Paper launched a sweepstakes to win an eco-trip for two to the Osa Peninsula in Costa Rica and a chance to “go hard core and experience conservation in the heart of some of nature’s most fragile environments.” The lucky winner is […]
How Turning His Non-profit Into a Profitable Company Helped His Social Mission–with Aseem Das
If you want the real story from a successful for-profit social entrepreneur, click the player to listen to Aseem Das talk about founding and transforming World Centric. Prefer MP3? Right-click and download. [Audio clip: view full post to listen] World Centric evolved from a nonprofit to a nonprofit with a revenue-earning component to a for-profit […]
A Social Business Venture Can Make You an Iconoclast, But You’ll Have To Do a Lot of Balancing
A social business venture packs a lot of punch. If you care strongly about mission and impact but don’t want to solicit donors and institutional funding, it might be the right model for your work. By definition, this type of enterprise generates profits, which are reinvested into the business to advance the cause and sustain […]
What Is a Social Business Venture and Is It Right For You?
I’m refocusing on the crux of cause capitalism: building a business to drive social (or environmental) change because I believe that the force of capitalism can be used to solve many of the problems we face and because it’s in companies’ best business interest to do so. I see cause capitalism is a continuum with […]
How Vittana Is Using Micro-lending To Help Students Triple Their Earning Power–with Kushal Chakrabarti
Click the player to listen to our conversation. Prefer MP3? Right-click and download. [Audio clip: view full post to listen] After he left Amazon (“one of the hardest, scariest and best decisions” he’s made in his life) Kushal Chakrabarti knew he would start a company. He’d done well at Amazon, helping to improve its product […]
If Businesses Can’t BOGO and NGOs Are Crushing Entrepreneurship, Where Does That Leave Us?
If you caught my poll earlier this week asking what areas you find meaningful in the cosmos of business and social responsibility, you know that I’ve been thinking hard about how to make the biggest impact. On one hand, there’s the CSR approach, which I’ll generalize as reaching more people but having less direct impact […]
Should Your Company Be Volunteering For Bravado? (This Company Is)
As a sign of their technological and business prowess, iTeleport employees volunteer one day every week with the Khan Academy, a non-profit working to provide top-level education for free to anyone with access to a computer. It’s not a marketing or publicity ploy and it’s not a recruitment tool (directly, at least). iTeleport founder Jahanzeb […]
Bolder Is Helping Companies Sponsor Change
When I talk about the benefits of building a business with a social mission, consumer support and loyalty come up a lot. One of the rewards of being a socially driven company is that consumers like to buy from you and will often take it upon themselves to share your mission with others. A new […]
I'm Olivia Khalili. I created Cause Capitalism to show you how to grow your business by incorporating a social mission. I've worked extensively with both nonprofits and for-profits. I found that when you combine the two, you grow your profits, impassion all your stakeholders and do good in the world. Read more.
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