Tag Archives: Bottom of the Pyramid

Creating High Impact Through BoP Business–with Unmesh Brahme

There’s a market at the bottom of the economic pyramid valued at $5 trillion dollars.  But the real allure of this market, at least for me, is the opportunity to help its 4 billion people access healthcare, educational and basic living services.  How can businesses access this market and how can they do it without […]

What Is a Social Business Venture and Is It Right For You?

I’m refocusing on the crux of cause capitalism: building a business to drive social (or environmental) change because I believe that the force of capitalism can be used to solve many of the problems we face and because it’s in companies’ best business interest to do so. I see cause capitalism is a continuum with […]