This point is often overlooked. Your do-gooding and good deeding aren’t a substitute for marketing. Customers can’t love you for what you do if they don’t know you. At this point you might be thinking: But Wait! One of the benefits of a social mission is the visibility it brings to my company. I’ve even […]
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I'm Olivia Khalili. I created Cause Capitalism to show you how to grow your business by incorporating a social mission. I've worked extensively with both nonprofits and for-profits. I found that when you combine the two, you grow your profits, impassion all your stakeholders and do good in the world. Read more.
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