If you caught my poll earlier this week asking what areas you find meaningful in the cosmos of business and social responsibility, you know that I’ve been thinking hard about how to make the biggest impact. On one hand, there’s the CSR approach, which I’ll generalize as reaching more people but having less direct impact […]
Tag Archives: buy-one-give-one
Should Your Business Use an e-Commerce Philanthropy Platform? What You Can Gain and What to Be Wary Of
Yesterday I wrote about some of the ways that small startups with limited resources can create a social mission. Today, I came across a tool that makes it easy for your company to try out a buy-one-give-one model called B1G1. Traditionally, buy-one-give-one refers to like products. TOMS Shoes and Sunnight Solar are great examples. Every […]
Can AT&T Count Its TOMS Shoes Commercial as CSR?
AT&T’s commercial featuring TOMS Shoes was so publicly enjoyed that AT&T introduced a 60-second version of its 30-second spot. The commercial profiles TOMS Shoes–a for-profit company that donates one pair of shoes to a child in need for every pair purchased–and founder Blake Mycoskie who uses his AT&T Blackberry to conduct business from around the […]
I'm Olivia Khalili. I created Cause Capitalism to show you how to grow your business by incorporating a social mission. I've worked extensively with both nonprofits and for-profits. I found that when you combine the two, you grow your profits, impassion all your stakeholders and do good in the world. Read more.
Never Miss a Post
Presentations
