Social missions are wonderful, right? They reward your cause, employees, customers, image, bottom-line and conscious. I’m sure you’d love to create a business around a social mission or build one into your current company…some day. Some day when you’ve proven your business model, raised funding, grown your market share, found the right business partner or […]
Tag Archives: small businesses
How to Use Giving as a Strategy for Your Small Business–With Maggie Keenan
Social mission is a business strategy that differentiates your company from competitors, drives customer loyalty and advocacy, draws and retains employees and saves you money. There’s a tendency for small businesses and solo entrepreneurs to think they can’t leverage this as a business strategy until they are bigger, richer or more known. But they’d be […]