When corporate culture junkies gather around the fire, we tell stories and recount legendary figures in our mythos like Herb Kelleher, the former CEO of Southwest Airlines, who offered to competitors all details of his business knowing that without Southwest’s culture–the focal point of its business–competitors would never gain traction. Drawing us around the fire […]
Tag Archives: Starbucks
“Yay” on Starbucks’ Social Corporate Responsibility
Starbucks’ latest act of social responsibility is offering a free cup of joe to anyone who pledges 5 hours of volunteer time during the five-day promotion. The coffee retailer joined with nonprofit HandsOn Network to support Barack Obama’s national call for service and encourage individuals to ‘create the change they wish to see.’ Last December, […]
I'm Olivia Khalili. I created Cause Capitalism to show you how to grow your business by incorporating a social mission. I've worked extensively with both nonprofits and for-profits. I found that when you combine the two, you grow your profits, impassion all your stakeholders and do good in the world. Read more.
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