Ray Anderson, the CEO of InterfaceFLOR, died this week. He called himself a radical industrialist, and stood as an icon for many on account of his brazen–and successful–efforts to transform InterfaceFLOR, an industrial carpet manufacturer, into a responsible business. Perhaps most importantly, he demonstrated that intolerance for environmental exploitation can be highly profitable. In illuminating the [...]
How did a travel company grow its revenue by 42 percent during the recent economic stall? It attracted more customers (around $150 million worth) because it aligned its business model with sustainability. “Sustainability is at the forefront of our business model because of customer demand,” says Gap Adventures CEO, Bruce Poon Tip. A demand that Bruce [...]
Walmart’s $4 prescription drug plan, which makes nearly all prescription drugs available for $4, has generated more than $2 billion in savings for its customers, with a specific benefit to Medicare recipients and the uninsured. But it wasn’t launched as a social responsibility initiative. It was launched as business strategy. And it’s proven extremely successful, [...]
. “What would you say to companies that see improving even one piece of their supply chains as too expensive?” I asked. Joe Sibilia had just shared one method to help companies become more sustainable: take one ingredient in the supply chain and use it to create a social benefit. This is what he had done [...]
Exposure. Credibility. Funding. New ventures need some combination of these to move from burning passionate idea to market success. Sustainable Brands Innovation Open, a business plan competition for sustainable enterprise, will offer up all three to one winning start-up. I don’t often plug competitions, but Sustainable Life Media, Sustainable Brands Innovation Open’s parent organization, has [...]
Here are some of the areas that compel me (in some cases because my understanding is terribly weak–I’m talking to you, Measurement) that I will focus on this year: Measurement Impact (the object of measurement) is the reason I write this blog. Although I grasp the framework of measurement and evaluation, I want to better understand [...]
Ever wonder how other entrepreneurs and small business owners build businesses that reflects their values? What areas do others tackle first? Which of their efforts have been most successful in terms of impact and revenue? Which have been the most challenging? Social innovators and small business owners Peter Korchnak and Megan Strand found themselves fortunate [...]
Coke, it’s everywhere. It’s in communities without electricity, running water or proper nutrition. Why? Because it’s an innovator in distribution, consumer analysis and marketing. What can the social impact sector (nonprofits, social enterprises, the public sector) learn from Coke that will allow us to save more lives? Melinda French Gates asked this question during a TEDxChange [...]
I'm Olivia Khalili. I created Cause Capitalism to show you how to grow your business by incorporating a social mission. 
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