This Blog Helps Sell BOGO Lights for SunNight Solar

April 5, 2009

in Products

Go Green Solar founder Deep Patel is a solar energy aficionado, social-good actor and reader of this blog.

CauseCapitalism.com BOGO SunNight SolarPatel recently spoke about a plan he’s developing, which would bedeck the Hollywood sign with solar panels to capitalize on the sign’s solar energy real estate and drive energy back into Los Angeles’ grid-tie system. As I was talking with Patel afterward and learning just what a grid-tie is, he brandished an orange flashlight with a proud grin and announced his company as the lamp’s latest distributor. It was a BOGO Light from SunNight Solar. Patel had read my post on SunNight Solar’s Buy-One-Give-One (BOGO) business model, contacted its founder Mark Bent, and brokered a partnership to sell the solar-powered flashlights and under the Buy-One-Give-One sales model.

Here’s the shakeout: an active distribution channel for SunNight Solar, a dynamite product in Go Green Solar’s inventory, another individual with nighttime access to light, and a marvelous anecdote about the power of mission–and of blogging, for me.

Possibly related posts:

  1. The BOGO Business
  2. If Businesses Can’t BOGO and NGOs Are Crushing Entrepreneurship, Where Does That Leave Us?
  3. Start with $10K, Grow the Pie, Sell to eBay–with Siddharth Sanghvi

{ 1 comment… read it below or add one }

alicia 07.10.09 at 8:25 am

i bought these and they work really well. i also bought some for my garden. they accent it really well with the flower design

Leave a Comment

You can use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Powered by WP Hashcash

Previous post:

Next post: