Tag Archives: Purpose-driven business

Understanding Conscious Business–with Richi Gil

Perhaps you’ve noticed a slight twist in topic, unfamiliar terms and different companies referenced in recent posts. I’ve become  enthralled by the concept of conscious business, which I view as an extension of cause capitalism to include organizational culture and structure, leadership, and communication. I’ve always explained cause capitalism as the merger of business and […]

For Gap Adventures, Sustainability Is The Source of Profit

How did a travel company grow its revenue by 42 percent during the recent economic stall? It attracted more customers (around $150 million worth) because it aligned its business model with sustainability. “Sustainability is at the forefront of our business model because of customer demand,” says Gap Adventures CEO, Bruce Poon Tip. A demand that Bruce […]

Good-Business Topics I Care About

Here are some of the areas that compel me (in some cases because my understanding is terribly weak–I’m talking to you, Measurement) that I will focus on this year: Measurement Impact (the object of measurement) is the reason I write this blog. Although I grasp the framework of measurement and evaluation, I want to better understand […]

What Does the Empathy Differentiator Mean For Social Business?

How does a physician with sufficient medical knowledge and analytic ability distinguish himself? He measures high on the empathy scale.  Once a physician gets past a certain threshold of analytic ability, he’s proven himself to be an okay doctor on the functional front, so the point of differentiation becomes his empathic abilities. When the Jefferson […]

Vote4GoodBusiness: Creating More Companies That Get The Value of Sustainability

There are some myths about social responsibility and business that I need to dispel.  There’s too much potential innovation, human fulfillment, environmental and social degradation and dollars at stake to let them linger. You–reader of this blog and likely social entrepreneur–can spot their untruths. But what about the millions of business in the United States that […]

A Social Business Venture Can Make You an Iconoclast, But You’ll Have To Do a Lot of Balancing

A social business venture packs a lot of punch. If you care strongly about mission and impact but don’t want to solicit donors and institutional funding, it might be the right model for your work. By definition, this type of enterprise generates profits, which are reinvested into the business to advance the cause and sustain […]

What Is a Social Business Venture and Is It Right For You?

I’m refocusing on the crux of cause capitalism: building a business to drive social (or environmental) change because I believe that the force of capitalism can be used to solve many of the problems we face and because it’s in companies’ best business interest to do so. I see cause capitalism is a continuum with […]